PERRET SCHAAD have always been interested in uncommon locations and setups for their presentations. This season PERRET SCHAAD decided to go beyond the spatial limits of a common fashion show to be able to give their audience a deeper look into their world. Together with artist trio Transforma they developed a cinematographic experience in 3-D starring Hannah Herzsprung who is presenting the season´s collection. Between an art film and a music video, the dramaturgy underlines the inspirations for Spring / Summer 2017 through projections of graphic and organic elements, canvas in motion behind the wearer evolving as a “tableau vivant”, plastic and real.
PERRET SCHAAD’s Spring/Summer 2017 collection embraces polarity and interpretation. Themes such as the city, with its bold dynamics and graphics are intuitively finessed using organic and summery shapes and nuances.
The palette shows transitions of shades, bleached asphalt to pure white, signal red to light rose, serene navy to striped transparent blue, or a touch of acid green ceding space to a mint sorbet.
The fabrics are each finely and differently textured. Filigree threads are woven to a matte linen giving an effect of white raindrops on concrete while cottons present different reliefs or are translucent voiles. Silks are plain or flowing canvas for a printed pattern, created through the scanning of raw stones and projection of plants, resulting in a visual of structures and shadows. Flower laces are treated graphically, implemented to fabrics with even stripes.
By mixing techniques of drawing, pattern cutting and draping, the designers achieve distinctive and nonchalant silhouettes, designing a complete wardrobe as well as accessories, such as sunglasses, this season in cooperation with eyewear firm Silhouette.
PERRET SCHAAD´s collections aim to give a feeling of self-conception to the wearer. The line is for strong women, who can find an unique aesthetic and vision that accompany their sovereignty.
The PERRET SCHAAD Spring/Summer 2016 collection is capturing the freshness and intensity of an urban summer by the sea. A bustling landscape of steel and asphalt contrasts the cooling blue of the ocean. Wide-open skies are reflected by mirroring facades. A refreshing salty breeze tells of far-away places.
The palette mixes natural and artificial colors, painting a contrasty picture that is both joyful and serene. Mediterranean tones, varying from distinguished Emerald with a touch of deep Olive to delicate Pistachio Sorbet, are combined with pigments of True Mint, Vivid Magenta and Princess Rose.
PERRET SCHAAD use classical aestival elements such as navy striped linens, breezy silks and semi- transparent voile cotton and combine them with robust toile to create dancing volumes and lines. In their prints PERRET SCHAAD re-interpret classical engravings from the 16th century, letting drops of watercolor rain on bare, muscular men, creating a surprising, yet romantic unity.
This season, the label’s known perfection in cuts and finishing is complemented with cutting-edge 3D-printed lines reminding of embroidery.
As in every collection, the wearer is a great inspiration to PERRET SCHAAD. Pattern cutting and draping techniques create silhouettes that are clear and free, but at the same time constructed consciously: A wide dress in light cotton shows the body’s contours as the wearer walks by, a twist of fabric on a dress enhances the profile, a precisely defined décolleté lightens up an elegant look.
PERRET SCHAAD’s Spring/Summer 2016 collection is romantic and strong, directed to confident women, who like to dress beautifully and unique.
PERRET SCHAAD stands for curiosity and the interest in individual definitions of beauty. Johanna Perret and Tutia Schaad combine their ideas and love for experimentation in a line focused on quality and eloquence. Their approach is defined by respect for traditional handcraft and technique along with an irrepressible desire to redefine the rules.
The duo’s love for pattern cutting and their passion for draping are fundamental to PERRET SCHAAD’s aesthetics. Their intuitive design process brings together fluidity and movement with the sculptural, spatial. Structures are generated from distinctive color combinations and material layering.
PERRET SCHAAD’s obsession with contrast and harmony results in a coming together of the finest natural fabrics and innovative technical surfaces.
The palette is subtle and surprising; the look discrete yet new.
“Schöne Arbeit: Die Looks, die das Designerduo Perret Schaad für das Hotel „Lanserhof” am Tegernsee entwarf sind leider nur für das Personal bestimmt. Für die Uniformen etwa im Housekeeping oder an der Rezeption holte sich das Duo Anregungen aus der Architektur, der Farbwelt und dem Konzept der Wellnessoase. Also: pure Silhouetten, zarte zu kräftigen Tönen und natürliche Materialien (Vogue).”
“Highlight: Das Farbspektrum an sich war eine kleine Augenweide. Zum Beispiel Senfgelb zu gedecktem + leuchtendem Rot.”
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Adhering to the highest standards not only in cuts and fits, PERRET SCHAAD garments are made out of highest quality materials sourced from Italian, German and Swiss textile manufacturers.
In order to create a contemporary look but also a wardrobe of favorite pieces that both travel well and last long, PERRET SCHAAD not only sources its cottons, wools and silks according to looks and feel, but also by their durability.
In order to be able to overlook the manufacturing process, all Perret Schaad garments and leather goods are produced in Germany with a small number of master craftswomen and craftsmen the company holds in highest regard for their knowledge and skill.
Until April 20 at 10 am EDT, 2015
Le Soir Le Jour
Oberer Graben 26
CH-9000 Sankt Gallen
10115 Berlin, Germany
St. Peterstrasse 20
8001 Zürich, Switzerland
Eppendorfer Baum 19
20249 Hamburg, Germany
80539 Munich, Germany
83700 Rottach Egern
918 West 12th Street
78703 Austin, Texas
Osloer Straße. 16
Perret Schaad is registered as: “Gemeinschaft Burgerlichen Rechts” (GbR)
Something Fantastic Art Department
Retouching SS2017 Looks:
Nitty Gritty Berlin
SS2014, FW2014-15, SS2015, FW2015-16, SS2016, FW2016-17, SS2017:
Something Fantastic Art Department
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