The PERRET SCHAAD Spring Summer 2015 collection is inspired by the atmosphere of a summer day at the French Riviera with its familiar, yet exciting contrasts: The blazing light of noon and the welcome cooling in the end of a day on the beach at the Côte d’Azur. The even rush of the sea at night and the sound of scooters along the Corniche.
The palette is colourful and elegant, the fabrics are rich and contrasty. Blues are arranged in different shades, appearing marine on silk crêpe and cerulean on fine cotton. Sand and khaki glance to gold. Bright white and an accent of lime add clarity and freshness.
PERRET SCHAAD´s love for materials shows in the way they are processed: Lasercutting gives the fabrics depth, playing with light and shadows. Prints in faded grey appear both graphical and ethereal. For this collection the designers create silhouettes that are feminine and uncomplicated, using both pattern cutting and draping techniques. Knots and bands add details and are inspired by the nonchalant and elegant way of dressing after the beach.
PERRET and SCHAAD constantly question the form, the details and the purpose of each design, creating a high quality collection that is both effortless and beautiful to wear.
The PERRET SCHAAD Fall Winter 2015-16 collection is inspired by the fascinating, yet intimidating vibrancy of a deep, paradisiac Rousseau forest: Subtle movement of tree-filtered light on leaves and grasses, the warm smell of earth, sounds of unknown birds, the presence of mysterious creatures.
The color range is deep and rich: Gold, amber and greys are combined with a dark mossy green. Accents of red fruit and dark purple create powerful, harmonic contrasts and complete the wholesome, lush palette that is framed by elegant, cool whites.
A lavish choice of materials and shapes celebrates the manifold appearances of forest creatures: Wools of all kinds—from furry, soft angora, fine wool crêpes and shiny, almost silk-like wool fabrics to lustrous satins. Wide, structural cuts allow necklines and seams to offset and reveal underlying layers. Silhouettes are equally bold and swinging.
PERRET and SCHAAD’s sense of valuable fabrics, precise cuts and high quality processing results in structural, yet natural silhouettes featuring excitingly diverse surfaces. Their strong, yet harmonic colors create a deeply natural, and at the same time mysterious, sophisticated look.
PERRET SCHAAD stands for curiosity and the interest in individual definitions of beauty. Johanna Perret and Tutia Schaad combine their ideas and love for experimentation in a line focused on quality and eloquence. Their approach is defined by respect for traditional handcraft and technique along with an irrepressible desire to redefine the rules.
The duo’s love for pattern cutting and their passion for draping are fundamental to PERRET SCHAAD’s aesthetics. Their intuitive design process brings together fluidity and movement with the sculptural, spatial. Structures are generated from distinctive color combinations and material layering.
PERRET SCHAAD’s obsession with contrast and harmony results in a coming together of the finest natural fabrics and innovative technical surfaces.
The palette is subtle and surprising; the look discrete yet new.
I love You Magazine followed us backstage on our SS 2015 show at Kronprinzenpalais
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“Perret Schaad SS2015. Der “ sommerliche Chic der französischen Riviera und die kontrastreiche Stimmung am Meer mit gleißendem Mittagslicht und einer angenehmen kühlen Brise” prägten die Atmosphäre der Show … Gürtel und Knoten erinnerten an After-Beach-Outfits, die aber so elegant umgesetzt waren, dass sie auch im Büro funktionieren.”
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Adhering to the highest standards not only in cuts and fits, PERRET SCHAAD garments are made out of highest quality materials sourced from Italian, German and Swiss textile manufacturers.
In order to create a contemporary look but also a wardrobe of favorite pieces that both travel well and last long, PERRET SCHAAD not only sources its cottons, wools and silks according to looks and feel, but also by their durability.
In order to be able to overlook the manufacturing process, all Perret Schaad garments and leather goods are produced in Germany with a small number of master craftswomen and craftsmen the company holds in highest regard for their knowledge and skill.
Until April 20 at 10 am EDT, 2015
Le Soir Le Jour
Oberer Graben 26
CH-9000 Sankt Gallen
10119 Berlin, Germany
St. Peterstrasse 20
8001 Zürich, Switzerland
Eppendorfer Baum 19
20249 Hamburg, Germany
80539 Munich, Germany
83700 Rottach Egern
918 West 12th Street
78703 Austin, Texas
Osloer Straße. 16
Perret Schaad is registered as: “Gemeinschaft Burgerlichen Rechts” (GbR)
Christian Marquardt, Getty Images
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