PERRET SCHAAD’s Fall/Winter 2017-18 collection is a multifaceted, contemporary contemplation on freedom, sparked by Johanna Perret and Tutia Schaad’s eternal optimism. Aesthetics and concept of the collection are shaped by the European identity of the label.
The modern, cosmopolitan signature is embodied in characteristically architectural shapes with sophisticated drapery. Fine cashmere and Crêpe de Chine set against shimmering velvet and metallic fabrics, paired with cool shades of blue and lilac contrasted with earthy yellow, beige and gold nuances, blend an aesthetic audacity and a sense for perfection.
This season’s print picks up on a multitude of associative relations to life: A seemingly random collection ranging from everyday objets trouvés to 3D-printed sculptures by artist Kwi Hae Kim, are simplified to their silhouettes and layered, creating abstract, suggestive graphics.
PERRET SCHAAD presents a wardrobe for independent women, who break through boundaries and seamlessly move between roles, cultures and places.
PERRET SCHAAD have always been interested in uncommon locations and setups for their presentations. This season PERRET SCHAAD decided to go beyond the spatial limits of a common fashion show to be able to give their audience a deeper look into their world. Together with artist trio Transforma they developed a cinematographic experience in 3-D starring Hannah Herzsprung who is presenting the season´s collection. Between an art film and a music video, the dramaturgy underlines the inspirations for Spring / Summer 2017 through projections of graphic and organic elements, canvas in motion behind the wearer evolving as a “tableau vivant”, plastic and real.
The PERRET SCHAAD SS18 collection is based on a choice of archival pieces that have first been presented between SS11 and SS17. Johanna Perret and Tutia Schaad have put together an essential collection, which reflects their ambition to create timeless, modern designs, and showcases, that PERRET SCHAAD styles can be recombined and worn across seasons.
14 styles are reeditioned and complemented with a generous, multifaceted range of fabrics and colors. Direct, vibrant blue, curry and orange are put next to fresh and feminine off-white and pastels. Thus the color combinations range from bold to elegant, from upbeat
to subtle ones. Bold off-white striped and laser-cut rose fabrics perfect the diverse color palette to an innovative, complete collection that suits any type of character, skin and body. Precious Silk and Wool fabrics and the down- the-line notoriously high quality of PERRET SCHAADs materials and processing allows for high comfort, wearability and longevity.
By opening up their archive to the public and the wearer, making some of their most essential pieces available, Johanna Perret and Tutia Schaad are sharing not only the incredible wealth of creativity and love of experimentation they have become renown for, but also the experience they have gathered over the past years. Always in close contact with their clients, they have achieved a detailed, differentiated understanding of what their clients – independent, active, versatile women of all ages – want and expect of their wardrobe: timelessly chic, modern pieces that are universally combinable.
PERRET SCHAAD is planning to complement this exciting experience with their F/W 18-19 collection, which is going to be based on their archive of F/W 11-12 to F/W 17-18 collections.
PERRET SCHAAD stands for curiosity and the interest in individual definitions of beauty. Johanna Perret and Tutia Schaad combine their ideas and love for experimentation in a line focused on quality and eloquence. Their approach is defined by respect for traditional handcraft and technique along with an irrepressible desire to redefine the rules.
The duo’s love for pattern cutting and their passion for draping are fundamental to PERRET SCHAAD’s aesthetics. Their intuitive design process brings together fluidity and movement with the sculptural, spatial. Structures are generated from distinctive color combinations and material layering.
PERRET SCHAAD’s obsession with contrast and harmony results in a coming together of the finest natural fabrics and innovative technical surfaces.
The palette is subtle and surprising; the look discrete yet new.
“Schöne Arbeit: Die Looks, die das Designerduo Perret Schaad für das Hotel „Lanserhof” am Tegernsee entwarf sind leider nur für das Personal bestimmt. Für die Uniformen etwa im Housekeeping oder an der Rezeption holte sich das Duo Anregungen aus der Architektur, der Farbwelt und dem Konzept der Wellnessoase. Also: pure Silhouetten, zarte zu kräftigen Tönen und natürliche Materialien (Vogue).”
“Highlight: Das Farbspektrum an sich war eine kleine Augenweide. Zum Beispiel Senfgelb zu gedecktem + leuchtendem Rot.”
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Adhering to the highest standards not only in cuts and fits, PERRET SCHAAD garments are made out of highest quality materials sourced from Italian, German and Swiss textile manufacturers.
In order to create a contemporary look but also a wardrobe of favorite pieces that both travel well and last long, PERRET SCHAAD not only sources its cottons, wools and silks according to looks and feel, but also by their durability.
In order to be able to overlook the manufacturing process, all Perret Schaad garments and leather goods are produced in Germany with a small number of master craftswomen and craftsmen the company holds in highest regard for their knowledge and skill.
Until April 20 at 10 am EDT, 2015
918 West 12th Street
Austin, TX 78703
Le Soir Le Jour
Oberer Graben 26
CH-9000 Sankt Gallen
10115 Berlin, Germany
St. Peterstrasse 20
8001 Zürich, Switzerland
Eppendorfer Baum 19
20249 Hamburg, Germany
80539 Munich, Germany
Nymphenburger Strasse 151
80634 Munich, Germany
83700 Rottach Egern
918 West 12th Street
78703 Austin, Texas
Osloer Straße. 16
Perret Schaad is registered as: “Gemeinschaft Burgerlichen Rechts” (GbR)
Something Fantastic Art Department
Retouching SS2017 Looks:
Nitty Gritty Berlin
SS2014, FW2014-15, SS2015, FW2015-16, SS2016, FW2016-17, SS2017:
Something Fantastic Art Department
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